About Us

About SheyGo

SheyGo is a professional Hanfu procurement platform that provides a one-stop solution for overseas Hanfu customers. Since being established in 2023, we have built the largest overseas Hanfu community, integrating Hanfu photography, cultural communication, and Hanfu exchange, and promoting Hanfu culture to the world.

 

Our Mission

There is no denying that many people are attracted by Hanfu‘s beauty at the very beginning. The magnificent headdresses, colorful garments, and golden embroidery easily arouse the curiosity and attention of young people.

"Today's people cannot see the ancient moon, but the present moon has once shone on ancient people." Hanfu is an important carrier that connects the past and the present of Chinese traditional culture. Hanfu not only reflects the Chinese people's aesthetic taste but also embodies China's rituals, religious beliefs, and cultural concepts.

By providing customers with an aesthetic experience, SheyGo aims to arouse users' curiosity about Chinese culture and move from the "aesthetic beauty" of Hanfu to the "inner beauty" of Chinese culture.

 

Corporate Culture

The term "雪衣" originally meant "white feather", referring to white birds. During Tang Dynasty, the emperor was presented with a parrot named "雪衣", this snow-white bird was intelligent and was deeply favored by the queen. Emperor often read articles and poems aloud, and the parrot could recite them after listening a few times. When the queen played chess with others, the parrot would perch on her shoulder. When the game was about to lose, the parrot would fly onto the chessboard, disrupting the game. Sometimes, it would even peck at the concubines' hands, making them unable to make a move. causing the emperor and queen to burst into laughter. In later times, "雪衣" entered poetry, symbolizing the unwavering love between the emperor and the queen.

However, in the wild world, white birds are actually not very common. Due to the lack of natural protective colors, white birds often have more robust body types, such as white storks, egrets, cranes, snow geese, swans, etc. Beneath the beautiful appearance of their snow-white feathers lies a sturdy physique and a strong spirit.

We chose the term "雪衣" as the company name. On one hand, it embodies a beautiful intention, appealing to females' fondness for beauty and desire for a beautiful romantic relationship. On the other hand, we also hope that females who are wearing SheyGo Hanfu can be like the "雪衣" bird in the wild world—possessing an independent, strong, and confident heart.